Real Estate Marketing

As a realtor, you understand that PRICE is the main factor that sells a home. But you also need to deliver an effective marketing presentation that will impress buyers to act. Good photography is the CENTRAL component of home marketing. It fortifies the effectiveness of both web and print advertising.

While professional photography does not guarantee a quick sale, it brings several potential benefits. For one, it reflects well on
your brand and how your clients view you as a marketing professional. It may reduce the listing’s market time and even increase
its net sales price. In addition, it will help you compete for more listings by impressing your clients to provide you with referrals.

What’s Included

Magazine Quality Photographs
LionLight Photography specializes in using supplementary lighting to highlight all the features of your listing, enhancing them
with commercial appeal while retaining the accuracy of the overall space.

Interactive Online Slideshow
Equipped with listing and realtor information, along with Google Map integration, our slideshows portray your client’s home
with a clear and slick design. They’re hosted on secure dedicated servers, and have no problem being viewed on mobile devices,
such as the iPhone.
Click here to see an Example Tour

The Difference Between Assignment & Real Estate

The cost for a commercial assignment shoot is higher than photography for real estate for two reasons. First, the high demand
for quality in commercial work requires that every scene be staged and lit thoroughly. The same living room, for example, may require 1-2 hours of setup time for an architect as opposed to only 10 minutes for a realtor!

Second, because of higher quality, commercial images naturally have much greater usage value. Whereas a simple real estate bedroom photo may be limited to the local MLS, a carefully produced shot for an interior designer may likely be submitted for
an award, published in a national magazine, and showcased on several web sites.